American Advertising Award Winners
There are some pretty outstanding creatives in South Dakota who now have a little extra street cred to add to their name. Check out the past winners below!
Our 60th American Advertising Awards show was held on February 20th, 2026 and honored 2025 award winners.
Creative Legacy Award
2025 AWARD WINNER
Bobbi Gaukel & Carey Grosdidier
For nearly three decades, the creative team of Carey Grosdidier & Bobbi Gaukel has delivered outstanding award-winning work for clients across our region. More than that, they have been game changers, paving the way for the many great female creatives that now produce work at agencies across South Dakota.
The two started working together in 1995, when Carey joined Lawrence & Schiller as a copywriter. She quickly joined forces with Bobbi, who had been a designer there for two years. Together, they handled almost every aspect of their clients’ creative work, from client meetings to strategic development, brainstorming, concepting, execution, presentation, photography and final production. Carey and Bobbi became much sought-after creative leaders at the agency, and they were known for maintaining the highest creative standards, generating huge volumes of quality creative while brainstorming and setting the bar for the rest of the agency with the consistently first-rate quality of their work.
Their partnership has created an impressive, pioneering legacy that deserves to be celebrated. It is only fitting that after working so long to create so much together, that they be nominated for this honor together as well. Their contributions to the craft, and for being such an inspiration for so many aspiring creatives who have followed in their footsteps.
PREVIOUS WINNERS
Silver Medal Award
2025 AWARD WINNERS
PREVIOUS WINNERS
Jamie Hegge
In the 16 years she’s worked at Lawrence & Schiller, Jamie Hegge has distinguished herself by delivering a consistent level of excellence that has never wavered. In a demanding, high performance environment, Jamie has proven to be among their most driven and effective performers.
Starting as a college intern, Jamie moved up through the ranks to become the agency's EVP/Chief Client Officer, directly overseeing some of their highest profile accounts. In addition to serving as a rock-solid confidence point for clients, Jamie is a strong advocate for the creatives on her team, fostering work that both wins awards and delivers results. She has been instrumental in streamlining and optimizing her discipline, helping to evolve culture and implement new technologies to better serve clients and staff. With her firm and reassuring presence, she is both a strong role model and mentor.
In addition to her responsibilities at L&S, Jamie has extended her leadership beyond the agency as well. She has served as the Marketing and Public Relations Chair for the Komen South Dakota Race for the Cure. Jamie has served as President and on the Board of the American Advertising Federation South Dakota for the past four years, helping to set long term strategy and goals for the organization. She also currently sits on the SME Sioux Falls Board of Directors and is a member of the Sioux Empire United Way Board of Directors.
Jamie is smart, energetic and fun to be around. She’s a great wife and mother. And she improves everything and everybody she comes in contact with. L&S is no doubt a better shop because we were fortunate enough to have someone like Jamie Hegge help lead the charge.